1% for the Planet.
“Today, only 3% of philanthropy goes toward environmental giving.”
- Giving USA
"I've always knew that I wanted to use Conscious Swimwear as a platform to create a positive impact in the world. Not only by using recycled materials and ethical practices, I wanted it to be involved in something bigger. I wanted to "walk the talk" and help non-profit organizations that need help to do what they do best: save the world.
That's why I submitted Conscious Swimwear to be a member of 1% of the Planet and donate 1% of our sales to environmental causes."
- Joana Silva, Founder Conscious Swimwear
About 1% for the Planet
Launched by Yvon Chouinard, founder and owner of Patagonia, and Craid Mathew, former owner of Blue Ribbon Flies, 1% for the Planet is a non-profit organization. Its role is to connect sponsors and companies with associations working for our environment on a daily basis and in a concrete way.
With a recognizable label and a simple message, 1,600 members have joined the organization in more than 40 countries. Since its creation in 2012, 1% for the Planet has continued to grow and more than 175 million euros have been donated to environmental associations specialized in the protection of wildlife, flora, animals, ocean etc.
How do the donations work?
At the end of every fiscal year we choose to which organizations we want to donate our money and time (also through volunteer work) to one or more of 1% for the Planet non-profit organizations.
At Conscious Swimwear we try to have a local impact by choosing Portuguese non-profit organizations mainly connected to ocean causes.
Stay tuned to know more about our environmental work through our instagram page.